1. ENGINEERING COMMUNICATIONS AND CULTURAL SYMBOLS FOR CORPORATE REBRANDING – A CASE STUDY ON THE DEVELOPMENT OF THE “METLIFE WAY” IN JAPAN. Authors: ANNE STENROS, TUDOR TOMOS, CRISTIAN VLAD, ANA DAMASCHIN, FUMIAKI TAJIRI.2. INA FOOD INDUSTRY: A COMPANY THAT MAKES EMPLOYEES HAPPY. Authors: HIROAKI KANEKO, CRISTIAN VLAD, LUIZA GATAN, TORU TAKAHASHI, SEIKO ADACHI.