STUDIA UNIVERSITATIS

AMBIENTUM BIOETHICA BIOLOGIA CHEMIA DIGITALIA DRAMATICA EDUCATIO ARTIS GYMNAST. ENGINEERING EPHEMERIDES EUROPAEA GEOGRAPHIA GEOLOGIA HISTORIA HISTORIA ARTIUM INFORMATICA IURISPRUDENTIA MATHEMATICA MUSICA NEGOTIA OECONOMICA PHILOLOGIA PHILOSOPHIA PHYSICA POLITICA PSYCHOLOGIA-PAEDAGOGIA SOCIOLOGIA THEOLOGIA CATHOLICA THEOLOGIA CATHOLICA LATIN THEOLOGIA GR.-CATH. VARAD THEOLOGIA ORTHODOXA THEOLOGIA REF. TRANSYLVAN ROMÂNA ENGLISH INFOKIOSK CONTACT ADDRESSES SPECIAL ACCESS SUBSCRIPTION FORM NEWSLETTER & DOWNLOAD NEWEST ISSUES THIS YEAR ISSUES ALL ISSUES IN ARCHIVE FIND IN ARCHIVE HISTORY TODAY SCOP & OBJECTIVES THE TEAM


	The STUDIA UNIVERSITATIS BABEŞ-BOLYAI issue article summary The summary of the selected article appears at the bottom of the page. In order to get back to the contents of the issue this article belongs to you have to access the link from the title. In order to see all the articles of the archive which have as author/co-author one of the authors mentioned below, you have to access the link from the author's name.


	STUDIA OECONOMICA - Issue no. 1 / 2003

	Article:	THE NEGATIVE SIDES OF ADVERTISING ON PEOPLE. Authors: M.F. BĂCILĂ.


	Abstract: Advertising, as an important element in the promotion policy, has proved to be a disputed issue. Some governmental agencies and many organizations in charge with the protection of the consumers have started to play an active role lately in watching and regulating advertising as advertising has positive effects on the public but, at the same time it triggers some negative effects which can be greatly dangerous.These aspects led us to questioning ourselves: “Is advertising a double-edged sword?”




			Back to previous page