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    STUDIA NEGOTIA - Issue no. 2 / 2009  
         
  Article:   THE IMPACT OF THE GLOBAL FINANCIAL CRISIS ON CHINA’S TOURISM.

Authors:  MELINDA PLEŞCAN, MARIUS DAN GAVRILETEA. 		 
       
         
  Abstract:  Statistics from the China National Tourism Administration show that China`s inbound tourism declined overall in January this year due to the global financial crisis. It is understood that affected by the global economic depression, China`s inbound, outbound and domestic travel markets are all in a weak state this year. China’s tourism industry experienced a hard time in 2008 due to natural disasters and the global financial crisis. Looking ahead, the structural adjustment will probably show up in market demand of this year, inbound tourism might shrink, while travel agencies focusing on inbound tourism, hotels and scenic spots that mainly depend on inbound tourists will have to reposition the market and to develop new products.

Keywords: financial crisis, China, Travel and Tourism Industry. 		 
         
     
         
         
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