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    STUDIA NEGOTIA - Ediţia nr.1 din 2011  
         
  Articol:   UNITĂŢILE DE CAZARE DIN ROMANIA - O INVESTIGAŢIE PRIVIND MOTIVELE DE DEZVOLTARE / ROMANIAN ACCOMMODATION ESTABLISHMENTS – AN INVESTIGATION REGARDING THE REASONS FOR THEIR DEVELOPMENT.

Autori:  CORNELIA POP. 		 
       
         
  Rezumat:  The number of Romanian hotels and other types of accommodation establishments has increased steadily over the past 10 years. However, the number of tourists, either domestic or foreign, has not increased at the same pace. Romania’s position in available rankings, regarding the number of incoming tourist, their spending or referring to tourism competitiveness, is constantly overtaken by any of the neighboring countries. At the same time, the occupancy rate for Romanian accommodation establishments was constantly under 50 % (as reported by the Romanian National Institute of Statistics), and the average length of stay is also decreasing. Taking into account only these directly observable factors, one naturally asks: Which are the motives that support the numeric growth of hotels and other types of accommodation facilities, while their overall performances remain low?. The present paper will try to identify several of the motives behind the development of the Romanian hotel sector using indirect observations and data available in Romanian media. A special focus regards the behaviors and attitudes of the main investors in this field.

Keywords: hospitality, industry, investment, behavior, development, Romania. 

 
         
     
         
         
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